Generate leads, expand brand awareness, and begin creating a mobile apps portfolio
Solution
I designed, developed, and deployed several new mobile products which allowed subcontractors and DIY'ers to estimate materials for carpet, wood flooring, and tile. I also created all of the marketing campaigns and materials for the product launches.
Outcome
On Center Software's marketing footprint grew according to the analytics. We had thousands of subcontractors and DIY'ers download the apps from the App Store. We were able to generate extra leads from these downloads, plus the free press we received after the product launch boosted sales.
I designed and developed the Estimator apps for On Center Software in 2010. These apps were created using Cocoa Touch (Objective C) for the Apple iOS platform.
Each Estimator app is a standalone tool that enables users to quickly estimate carpet, wood flooring or paneling, and tile with an easy-to-use floor plan generator. Subcontractors and DIY'ers can all quickly estimate the cost and materials for most of these specialized jobs.